Building Your Instagram Engagement
Building Your Instagram Engagement
Utilizing Instagram to its fullest potential takes some dedication and time every day, but once you develop these habits, you’ll be able to take total advantage of its opportunities! It’s so important to be active 20 minutes before AND after you post. Posting and ghosting won’t bring you business or followers. These additional Instagram secrets will help you create engagement, build relationships, and increase your impressions.
Write Longer Captions
Writing more will allow people to see more of what you’re about. Use this space to educate, entertain, or inspire. Sharing your soul is what will drive people to like, follow, and engage you! Meaningless words generate meaningless posts. Be creative and open – it’s okay to be vulnerable. Don’t forget to include a call to action. Ask your followers their opinion, their stories, and their feelings to form a sense of community.
Show a Face
If your photo shows a face, you’ll see 38% MORE likes! People enjoy seeing other people. Landscapes and food and pretty pictures are totally fine, but if you really want to make an impact, have someone (best option: YOU) in your shot.
Be Consistent
The adage of “quality over quantity” holds true on the ‘gram. Hundreds of sub-par images won’t give you the same results as ten perfect posts. Be selective, be truthful, be yourself in your images and captions and you’ll find you won’t have to be a content farm. You should post in your stories every day to stay fresh, though!
Build Relationships
Slide into those DMs! Send a message to say hi, pay a compliment, learn more about someone. Don’t just drop a sales pitch and run – no one likes that. Potential clients will see through your schtick so be sincere. A slower lead-in to your business is more likely to have to outcome you’re looking for. And you just might get a new friend out of it all.
Alt-Text
Including alternative text (or Alt-text, obviously) is an easy way to improve showings. This specialty caption is used in place of your image in the chance it doesn’t load. More importantly, it’s also used for screen readers, allowing visually impaired users to access your content. Instagram notices these details.
You don’t have to spend hours sifting through the endless posts on Instagram. Using these tips and the ones posted here, you can get solid results in less than an hour every day! How are you going to take advantage of Instagram?
